NEWS

The wait is finally over! Cherry blossom season has arrived in Tokyo, turning our streets into a dreamscape of delicate petals and rosy hues. But this year, the “Sakura View” isn’t just in the parks—it’s on the streets of Omotesando and Aoyama. Pink hair is the undisputed trend of 2026, and at assort Tokyo, we are ready to help you find your perfect “bloom.” 🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸     🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸🌸 Why Pink? Why Now? In Japan, spring represents new beginnings. Just as the cherry blossoms transition from tight buds to full, vibrant flowers, a fresh hair color is the ultimate way to refresh your look. Pink is incredibly versatile; it can be …

​If you’ve been scrolling through your feed lately, you’ve likely noticed a sharp, geometric hairstyle that feels both ancient and futuristic. Meet the Hime Cut (pronounced hee-meh). Rooted in the Japanese Heian period’s courtly aesthetics, this “princess cut” has moved far beyond the palace walls to become a global staple for those who want a look that is unapologetically bold.   ​The classic signature is defined by three distinct components: ♦ ​Straight, blunt bangs across the forehead. ♦ ​Sidelocks (the “hime” layers) cut level with the cheekbones or jawline. ♦ ​Long, straight hair trailing behind.       ​But as the images above show, the modern interpretation is all about …

Forget standard fades and safe highlights. At ASSORT TOKYO, we’re seeing a new wave of self-expression that turns the traditional buzz cut into a living, breathing piece of art. The “painted buzz” isn’t just a haircut; it’s a high-impact accessory that allows you to wear your personality—and the season—right on your head.   From bold geometric patterns to delicate, hand-painted details, the buzzed canvas offers a unique opportunity for creative freedom.   Wear the Season: From Sakura 🌸 to Street Art🚦     One of the best parts about a buzzed design is its temporary nature. Since hair grows back quickly, your look can evolve as fast as the Tokyo calendar. …

​If you were watching the 2026 Winter Olympics in Milano Cortina, you likely caught more than just a gold-medal performance from Team USA’s Alysa Liu. You caught a glimpse of the hair trend currently taking Tokyo (and the world) by storm: Horizontal Chunky Stripes. ​At Assort Tokyo, we’ve seen a massive surge in guests asking for this bold, graphic, and unapologetically cool color design. Whether you call it “raccoon tails,” “zebra banding,” or the “Alysa Liu effect,” this look is all about high-contrast precision.   ​What is the “Chunky Stripe” Design? ​Unlike traditional ombré or balayage that aims for a seamless melt, this technique celebrates definition. It involves horizontal sections …

Ever wondered what it takes to achieve a truly breathtaking hair transformation? Look no further than this incredible piece of art at Assort Tokyo. Our recent client underwent a complete hair metamorphosis, ditching their natural warmth for a vibrant, multi-dimensional rainbow “Hime” style that’s nothing short of art. Let’s dive into the details of this stunning change! The Before: A Canvas of Warmth Our client started with lovely, long hair in a classic warm brunette or dark blonde shade. While beautiful, it was ready for a dramatic change. This “before” stage is crucial because it sets the foundation for the intense work required to achieve such vivid, bright colors. The …