NEWS

There’s a common misconception that cutting your hair short means losing your “feminine edge” or limiting your styling options. At Assort Tokyo, we’re here to tell you the exact opposite: short hair isn’t just a haircut—it’s the most versatile fashion accessory you’ll ever own. Whether you’re walking through the neon-lit streets of Shibuya or attending a gallery opening in Aoyama, a well-tailored short style commands attention in a way that long hair simply can’t. It’s bold, it’s intentional, and it’s a blank canvas for whoever you want to be today.     Edgy, Feminine, or Both? You Choose. The beauty of modern short hair lies in the balance. In 2026, …

Thinking about adding some texture to your look? Whether you’re dreaming of effortless “woke up like this” waves or bold, defined ringlets, getting a perm is the ultimate way to transform your style.     At Assort Tokyo, we know that with so many options, picking the right service can feel a bit overwhelming. To help you book with confidence, we’ve broken down our four most popular perm types and what makes each one unique.     1. Cold Perm (The Traditional Classic) Commonly known as a “normal perm,” this method uses a chemical solution without any external heat. • The Look: Tighter, springier, and more defined curls. It’s perfect …

Located in the heart of Tokyo’s fashion-forward district, Assort Tokyo has earned a global reputation for blending Japanese precision with international style. Whether you are looking for a radical transformation or a sharp maintenance trim, the salon specializes in textures and silhouettes that define modern masculine hair. Here is an overview of the most sought-after men’s services, from high-tech perms to the trending soft wolf cut. 1. The Science of the Curl: Men’s Perm Services Perms are no longer just about tight coils; in Tokyo, they are used to add volume, “flow,” and ease of styling. ♨️ Cold Perm (Standard) The classic choice for most men. This technique uses chemical …

If you’ve been scrolling through your feed lately and felt a sudden craving for something sweet, you aren’t alone. The hair world is currently obsessed with a look that is as bold as it is nostalgic: Neapolitan Hair.   💗 Moving away from the ultra-blended, “natural” balayage of years past, Neapolitan hair is all about high-contrast, intentional ribbons of color. By combining a rich Chocolate base with creamy Vanilla blonde and a pop of Strawberry pink, this trend offers a sophisticated yet playful way to wear fantasy colors without losing the depth of a traditional brunette look.   💌 The Recipe: How to Achieve the Neapolitan Swirl       …

When we talk about “main character energy” in the salon, this is exactly what we mean. This stunning transformation—crafted by the talented stylists at Assort Tokyo—takes hair from a soft, lived-in vibe to a high-contrast, structural aesthetic that feels like a digital glitch in the best way possible.   ​Let’s dive into the journey from the “Before” to this refreshing, tech-inspired “After.”     ​The Vision: Plum Meets “Baja Blast” ​The inspiration for this palette was a mix of moody sophistication and nostalgic pop culture. We paired a deep, velvety plum purple with the iconic, electric teal of a Baja Blast.     ​Achieving this level of saturation and precision …

ASSORT TOKYO: The Neon Glow-Up | This Season’s “Highlighter” Hair Trend     If you’ve been walking through Omotesando or scrolling through your feed lately, you’ve probably noticed something: the muted tones of last year are making way for something a lot more electric. We’re calling it the “Highlighter” trend—vivid, unapologetic, neon shades that look like they’ve been pulled straight out of a Cyberpunk dream. At Assort Tokyo, we’re seeing a massive surge in requests for these high-visibility hues. From Acid Green to Atomic Orange, these colors aren’t just a choice—they are a statement. The Neon Palette: What’s Trending Now • Electric Acid Green: The ultimate “look at me” color. …

Spring is in the air, and in Tokyo, that means two things: pink petals everywhere and the desperate need for a caffeine kick to fuel your Hanami strolls. If you’re heading to Assort Tokyo for a fresh cut or color, I’ve found the absolute perfect pit-stop: Latte Art Mania Tokyo. Located in Kita-Aoyama, this spot isn’t just a cafe; it’s a stage for coffee wizardry. It’s run by a latte art champion, so your drink won’t just taste good—it’ll be a literal masterpiece. 🌸 The Seasonal Star: Sakura Menu Right now, they are leaning into the season with a limited-time Sakura Seasonal Menu. While they are famous for their signature …

Forget the basic highlights of the past. If you’re looking for hair that looks expensive, effortless, and perfectly lived-in, balayage is the only way to go. It’s the art of hand-painting hair to create a custom glow that grows out beautifully (goodbye, monthly root touch-ups!). Whether you’re a “cool-girl blonde” or a “rich-dimension brunette,” we’ve broken down the top three looks that are currently breaking the internet. 1. 📀 The Dimensional Bronde 🧸 🤎 The Aesthetic: Effortless, rich, and “Quiet Luxury.” • 🕰️ The Process: This style uses a mix of warm honey and caramel tones hand-painted onto a dark chocolate base. The stylist focuses on the mid-lengths and ends, …

With St. Patrick’s Day just around the corner on March 17th, everyone is looking for a way to embrace the “luck of the Irish.” While a green carnation or a festive sweater is a classic choice, why not go a step further? At Assort Tokyo, we believe your hair is the ultimate canvas for self-expression. Green 🟢 is one of the most versatile colors in the spectrum—ranging from soft, ethereal pastels to deep, sophisticated emeralds. If you’re looking to celebrate in style (without looking like a cartoon character), here are our top green hair designs curated by our international stylists.     1. The “Emerald City” Highlights For those who …

Spring in Tokyo is more than just cherry blossoms and iced lattes; it’s the season of the “New Me.” If you’re looking to shed your winter layers and step into the sunlight with a completely transformed vibe, there is one trend dominating the streets of Omotesando and Harajuku right now: Baby Bangs. Whether you call them mini bangs, micro bangs, or baby bangs, these short-and-sweet fringes are the boldest way to refresh your style without losing your length. At Assort Tokyo, our international team is seeing a massive surge in requests for this high-impact cut. Here’s why it might be the perfect move for your spring makeover.   👶🏻The “Instant Accessory” for …